Email-First Marketing for Outdoor Brands
Turn your email list into your most reliable revenue channel. We help fishing, hunting, and outdoor lifestyle brands generate 25–60% of their revenue through Klaviyo email marketing, content strategy, and authentic storytelling.
TRUSTED BY LEADING OUTDOORS BRANDS
Why Email > Paid Ads Right Now
Paid ads are getting more expensive.
Tracking is getting worse.
Algorithms change overnight.
Email is the one channel you actually own.
No algorithm controlling reach
Higher margins
Predictable revenue
Direct access to your customer
Most brands treat email like an afterthought.
We build it as the backbone.
Marketing Services
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E-Mail Marketing.
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Content Strategy.
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Website Design.
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Photo/Video.
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Marketing Consulting.
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Graphic Design.
MEET THE FOUNDER
Built from a passion for the outdoors and a career in sales and marketing, Iris Outdoors Co sits at the intersection of both. Founder, Brian Hall, has worked alongside hunting, fishing, boating, and lifestyle companies to turn good products into great brands, with a focus on what actually drives revenue. Not fluff, not trends, just strategy that works.
READ THE PURSUIT
But, can you help ME?
Whether you’re a national brand in need of assets for your upcoming seasonal launch, a local business looking to grow and utilize email marketing, or even an individual who’s job insisted you get a new headshot, we’re here to help any way we can. No job is too small, ever.